Enterprise Digital Uplift and Systematic Technology Education

Course Content
Introduction to E-Commerce
0/11
What is E-Commerce?
Key Components of an E-Commerce Website
Choosing the Right E-Commerce Platform
Setting Up an E-Commerce Website
Payment Gateways and Secure Transactions
E-Commerce Logistics and Order Fulfillment
E-Commerce Marketing Strategies
E-Commerce Customer Service and Support
E-Commerce Analytics and Performance Measurement
E-Commerce Trends and Future Outlook
Summary
WordPress Website Setup with Edusyte E-Retail
0/9
Introduction to WordPress
Introduction to E-Retail
Creating an Account with Edusyte E-Retail 
The WordPress Dashboard
Accessing the Account Section
Domain Registration and Mapping to Edusyte E-Retail
Introduction to Plugins in Edusyte E-Retail
E-Commerce Case Study Introduction
Summary
Website Content and Design with Elementor
0/8
Introduction to Module 3
Introduction to Elementor
Timeline and Planning for TechShop’s Online Store
Planning the Website Structure and Layout for TechShop’s Online Store
Creating Pages and Posts with Elementor for TechShop’s Online Store
Creating Info Pages with Elementor for TechShop’s Online Store
Incorporating Dynamic Content and Interactive Elements with 
Summary
WooCommerce Integration and Management
0/9
Introduction to the Module 
Introducing WooCommerce
Activating and Configuring WooCommerce Settings
Creating Product Pages with Elementor
Managing Product Inventory and Categories
Setting up Payment Gateways and Shipping Options
Managing Orders and Customer Data
Analytics and Reports in WooCommerce
Module Summary
WePOS Integration and Operations
0/6
Introduction to WePOS
Activating and Configuring WePOS Settings
Managing Products and Inventory with WePOS
Processing Sales with WePOS
Customer Management with WePOS
WePOS Reporting and Analytics
Zoho Mail and Zoho Forms Integration
0/6
Introduction to Zoho Mail and Zoho Forms Integration
Introduction to Zoho Mail and Zoho Forms
Setting up Zoho Mail for TechShop
Activating and Integrating Zoho Mail using Zoho Mail Plugin for WordPress
Activating and Integrating Zoho Mail using Zoho Mail Plugin for WordPress (Detailed Steps)
Integrating Zoho Forms with WordPress
Marketing and SEO Optimization
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Introduction to Module
Understanding the Importance of Marketing and SEO for E-Commerce
Developing a Marketing Strategy for TechShop
Search Engine Optimization (SEO) for E-Commerce Websites
Content Marketing and Blogging for E-Commerce
Social Media Marketing for E-Commerce
Email Marketing and Customer Retention Strategies
Influencer Marketing and Affiliate Programs
Paid Advertising and Online Marketing Campaigns
Analyzing Marketing Performance and Making Data-Driven Decisions
Data Analytics and Reporting
0/7
Introduction to Module
Google Analytics for E-commerce
Understanding Key E-commerce Metrics
Customer Segmentation and Analysis
Conversion Rate Optimization through Data Analysis
Using Data to Drive Personalization and Targeted Marketing
Reporting and Analytics Tools
Self-Paced E-Commerce Specialist Course with Edusyte E-Retail
About Lesson

Creating Info Pages with Elementor for TechShop’s Online Store

In addition to product pages and blog posts, TechShop wants to create informative info pages on their online store to provide valuable information to their customers. These info pages can include About Us, Contact Us, Shipping Information, and other essential details about the business and its operations. In this lesson, we will explore how TechShop can leverage Elementor to create these info pages effectively.


  1. Accessing the Elementor Editor:
    • Navigate to the WordPress dashboard and select “Pages” > “Add New” to create a new page.
    • Give the page a relevant title, such as “About Us” or “Contact Us.”
    • Click on the “Edit with Elementor” button to launch the Elementor editor for the page.

  2. Designing the Info Page:

    • Elementor provides a range of pre-designed templates that can be customized to fit the specific needs of an info page.
    • Start by selecting a suitable template or choose to design the page from scratch.
    • Add elements to the page using the drag-and-drop functionality of Elementor. These elements can include headings, paragraphs, images, videos, buttons, contact forms, and more.
    • Customize the content and styling of the elements using the various options available in the Elementor editor. Modify fonts, colors, backgrounds, spacing, and other visual aspects to match the branding and design preferences of TechShop.
    • Consider incorporating relevant sections and columns to organize the content effectively. For example, the About Us page can have sections for company history, mission and vision, and team members.
    • Utilize the Elementor widget library to add additional functionality to the info pages, such as maps, social media icons, testimonials, and FAQs.

  3. Adding Contact Forms:

    • To include a contact form on the Contact Us page, consider using a contact form plugin compatible with Elementor, such as “Contact Form 7” or “WPForms.” (In the following modules you will understand how to include Zoho Forms)
    • Activate the preferred contact form plugin.
    • Create a new form using the plugin’s interface, specifying the required fields and customization options.
    • In the Elementor editor, add a contact form widget to the page and select the previously created form from the dropdown options.
    • Customize the appearance of the contact form using the available styling options in Elementor.

  4. Preview and Publish:

    • Use the Elementor preview feature to visualize how the info page will appear to website visitors.
    • Make any necessary adjustments to the content, layout, and styling based on the preview.
    • Once satisfied with the design, click the “Publish” button to make the info page live on the website.


By utilizing Elementor to create info pages, TechShop can provide essential information to their customers in an engaging and visually appealing manner. In Lesson 6, we will explore the process of integrating Elementor with WooCommerce, allowing TechShop to showcase and manage their products effectively. Join us as TechShop continues its journey to enhance its online store with advanced functionalities.

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